Privacy Policy

Knit Knotch is a clothing and apparel brand offering handcrafted knitwear, casual wear, and seasonal collections. Our tagline — Comfort in Every Stitch — reflects our commitment to quality in every product and every interaction, including this policy.

We are the data controller responsible for your personal information. Our registered business address and contact details are provided at the bottom of this policy.

We collect information in two main ways — directly from you, and automatically when you browse our website.

Information you provide to us:

• Full name and email address when you create an account or subscribe to our newsletter
• Billing and shipping address, phone number, and payment details when placing an order
• Messages, feedback, or enquiries you send via our contact form or customer support
• Reviews or user-generated content you submit on our platform

Information collected automatically:

• IP address, browser type, and operating system
• Pages visited, time spent on site, and referring URLs
• Device identifiers and session data
• Cookie data and similar tracking technologies (see Section 5)

We use the information we collect solely for legitimate business purposes. Specifically, we use your data to:

• Process, fulfill, and deliver your orders, and send order confirmation and shipping updates
• Manage your account and provide customer support
• Send promotional emails, offers, or newsletters — only if you have opted in
• Improve our website's performance, usability, and product offerings
• Detect, prevent, and respond to fraud, security incidents, or technical issues
• Comply with applicable legal obligations

We share your personal data only when necessary, and exclusively with parties bound by confidentiality obligations. This includes:

• Delivery & logistics partners — to ship your orders to you
• Payment processors — to securely handle transactions (we do not store full card details)
• Email service providers — to send transactional and marketing communications you have consented to
• Analytics providers — to help us understand website usage patterns in aggregate, anonymised form
• Legal or regulatory authorities — when required by applicable law, court order, or to protect our rights

All third-party service providers are carefully selected and are not permitted to use your information for any purpose beyond the service they provide to us.

Our website uses cookies — small text files stored on your device — to enhance your browsing experience and gather usage insights. We use:

• Essential cookies — required for the website to function (e.g., keeping items in your cart)
• Analytics cookies — to understand how visitors use our site so we can improve it
• Preference cookies — to remember your settings and language preferences
• Marketing cookies — only if you have given explicit consent, used to show relevant ads

You can manage or disable cookies at any time through your browser settings. Note that disabling certain cookies may affect the functionality of our website.

We retain your personal information only for as long as necessary to fulfil the purposes it was collected for, including legal, accounting, or reporting requirements.

Customer account and purchase data is typically retained for up to 7 years in line with applicable tax and commercial laws. Marketing preferences are reviewed annually. You may request deletion of your data at any time (see Section 7).

Depending on your location and applicable data protection laws, you may have the following rights regarding your personal information:

• Right to access — request a copy of the personal data we hold about you
• Right to rectification — ask us to correct inaccurate or incomplete data
• Right to erasure — request that we delete your personal data, where legally permissible
• Right to restrict processing — ask us to limit how we use your data in certain circumstances
• Right to data portability — receive your data in a structured, machine-readable format
• Right to object — opt out of direct marketing or processing based on legitimate interests
• Right to withdraw consent — where processing is based on your consent, you may withdraw it at any time

To exercise any of these rights, contact us using the details in Section 11. We will respond within 30 days.

Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has submitted personal data to us, please contact us immediately and we will delete it promptly.

We take the security of your personal information seriously. We use industry-standard measures including SSL/TLS encryption, access controls, and secure servers to protect your data from unauthorised access, disclosure, or misuse.

However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security. We encourage you to use a strong, unique password for your account and to notify us immediately if you suspect any unauthorised use.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you by email.

We encourage you to review this policy periodically. Continued use of our website following any changes constitutes your acceptance of the updated policy.

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please reach out to our Privacy Team: